To get straight to the point: "Bian" (比安) is a homophonic typo for "Binance" (币安) in Chinese, and the official English name is Binance. There is no official website named "Bian"—any "Bian Official Website" or "Bian Exchange" is a phishing or spoofed site. The only real Binance official website is binance.com. To download the APP, Android users should go to Official Binance APP, and Apple users can refer to the iOS Installation Guide. To register an account, enter through the Binance Official Website.

Many users search for "Bian official website" and cannot find the correct portal. This article explains why this happens and what you should correctly do.

"Bian" is Just a Typo for "Binance"

Common misspellings of Binance in the Chinese community:

Spelling Is it Correct?
币安 (Bi-An) The only correct Chinese name
Binance The only correct English name
比安 (Bian) Incorrect (Homophone)
毕安 (Bian) Incorrect (Homophone)
必安 (Bian) Incorrect (Homophone)
安币 (Anbi) Incorrect (Reversed characters)
标安 (Biao-An) Incorrect
邦币 (Bang-Bi) Incorrect

"比" (Bi) and "币" (Bi) sound identical but are different characters. Binance has never officially used the name "Bian" (比安).

Why Do People Misspell it as "Bian"?

A few reasons:

Reason 1: Default Words in Pinyin Input

When typing "bi" in Chinese Pinyin, the first candidate word is usually "比" (the most commonly used character), while "币" is a secondary choice. Users often just type "Bian" without switching characters.

Reason 2: Handwriting or Voice Recognition

Writing "币" requires specific strokes that some might find unfamiliar, so people subconsciously write "比" instead. Voice recognition also easily misinterprets homophones.

Reason 3: Evading Sensitive Words

Some platforms censor the character "币" (Coin) due to strict crypto regulations, so users intentionally write "比安" or "毕安" to bypass reviews.

Reason 4: Unfamiliarity with the Official Translation

People who are completely unfamiliar with Binance might write "Bian" purely based on their first phonetic impression—perhaps thinking it means something like "relatively safe" (比=compare, 安=safe).

"Bian Official Websites" are All Phishing Scams

The internet is flooded with various "Bian official websites" or "Bian exchanges", and they are all phishing sites:

Phishing Domain Style Threat
bian.com Domain squatting (unrelated to Binance)
bian-exchange.com Fake exchange
biant.io Different top-level domain
bianan.com Misspelled version
bian888.com Number suffix
bian-official.com Adding "official"

Characteristics of these websites:

  • Interfaces that 100% clone Binance
  • Domains containing the word "bian"
  • Short registration history (usually within a few months)
  • HTTPS lock icon (which doesn't prove authenticity)
  • Hidden WHOIS domain information

The only correct domain is binance.com—which has absolutely nothing to do with the "bian" spelling.

Common Tactics of "Bian Official Website" Scams

Tactic 1: "Newly Launched Bian Official Website"

"Bian Exchange upgraded, register to get 100 USDT"—the bait is a newbie bonus, but the reality is fraudulent registration.

Tactic 2: "Bian and Binance are the Same Company"

"Bian is the Chinese version of Binance"—nonsense. Binance has never launched a "Bian" brand or sub-product.

Tactic 3: "VIP Channel Direct Access"

"Register through Bian VIP channel for 0 fee trading"—Binance does not have such channels; all users use the same registration process.

Tactic 4: "Exclusive Benefits"

"Bian exclusive airdrop, 0.1 BTC for everyone"—Official Binance announcements are always published on binance.com, never given to any "Bian" websites.

How to Find the Real Binance Official Website

Method 1: Enter binance.com in Your Browser

The safest method. This is the only correct domain:

binance.com

Carefully verify every letter when typing—any variation is fake.

Method 2: Through Links on Our Site

As a trusted tutorial site, all our links to "Binance Official Website", "Official Binance APP", and "iOS Installation Guide" point to the real Binance. You can safely enter through the links in this article.

Method 3: Use a Previously Saved Bookmark

After entering the real Binance for the first time, bookmark it immediately, and always access it from the bookmark thereafter:

  • You won't misspell the domain
  • You won't be misled by search engine ads
  • You won't be deceived by phishing sites

Method 4: Download the Binance APP

The APP server address is hardcoded, so it cannot be hijacked by phishing. Once downloaded, operating entirely within the APP is genuinely safe. Download channels:

  • iOS: Search "Binance" in the App Store
  • Android: Our "Download" page (for Mainland China) or Google Play (Overseas)

What Happens When You Search "Bian" on Search Engines?

If you search "Bian", "Bian Official Website", or "Bian Exchange" on Baidu or Google:

  • Top Ad Slots: Bought by phishing sites, absolutely fake
  • Organic Results 1-3: Might be fake sites optimized for SEO
  • Results 4-10: Might have articles about the real Binance, or might still be fake
  • Suggesting "Bian" be corrected to "Binance": The search engine might offer a typo correction

The safest approach is not to use search engines to find Binance. Instead, directly:

  • Enter binance.com in your browser
  • Or use the link from our site
  • Or use the APP

General Strategy for Homophonic Chinese Typos

Binance is misspelled in various ways in Chinese:

Misspelling Frequency
比安 (Bian) High
毕安 (Bian) High
必安 (Bian) Medium
安币 (Anbi) Medium
标安 (Biao-An) Low
备南斯 (Beinansi) Low

The unified coping strategy is:

  • Be alert whenever you see these names
  • Only trust the two correct names: "币安" (Bi-An) and "Binance"
  • Access via binance.com or links on our site
  • For APP downloads, search "Binance" in the App Store or use our "Download" page

Special Note for Mainland Chinese Users

Mainland Chinese search engines are severely polluted by phishing sites. Common situations:

Situation 1: Baidu Search Results

The top results for "Binance official website" or "Bian official website" on Baidu are mostly phishing ad slots. Never click on search results.

Situation 2: 360 / Sogou

Same problem. All Chinese search engines are untrustworthy for this query.

Situation 3: UC Browser, QQ Browser

Built-in search results on these browsers are equally untrustworthy. Using Chrome or Edge with your own bookmarks is much safer.

Situation 4: WeChat Search

WeChat search results also contain a large number of fake "Binance" or "Bian" official accounts and articles.

The actual effective paths to access the real Binance are:

  1. Bookmark binance.com
  2. Use trusted links from our site
  3. Use the Binance APP

Preventing Family and Friends from Falling for "Bian" Scams

If your family or friends say they are looking for the "Bian official website":

Step 1: Correct the Name

"The official name is Binance, not Bian." Make sure they remember the correct name.

Step 2: Share the Real Portal

  • Send them the link from our site
  • Or tell them the domain is binance.com
  • Emphasize checking every single letter

Step 3: Warn About Scams

  • "All 'Bian official websites' on the internet are fake."
  • "Searching 'Bian' in the APP store will also give you fake APPs."

Step 4: Assist with Downloading

  • Help them search for "Binance" (in English) in the App Store to download
  • Or get the APK via our "Download" page

What If You've Already Visited a Fake "Bian" Website?

No Registration, No Deposit

  • Close the webpage immediately
  • Clear your browser cookies
  • Do not visit that domain again

Registered

  • Immediately change the password you used on other platforms (especially your email and the real Binance)
  • Monitor your email for abnormal notifications
  • Check if you uploaded your ID / selfie (risk of identity theft)

Deposited or Transferred Funds

  • Report to the police immediately
  • Keep all screenshots and transfer records
  • Contact the real Binance official (report@binance.com) to report the scam
  • Contact your bank to attempt to intercept the transfer (low probability of success)

Once funds are transferred to scammers, the chance of recovery is extremely low, which is why preventive measures are essential.

FAQ

Q: Is the first Baidu search result for "Bian" real?

Absolutely not. Websites containing "Bian" in Baidu search results are entirely phishing. The real Binance official website would never use "Bian" as its name.

Q: Is the "Bian" exchange a partner platform of Binance?

No. Binance has no partner platforms, sub-sites, or mirror sites named "Bian". All "Bian" sites are scams.

Q: Will I get results searching "Bian" in the APP store?

You might, but they are all fake APPs. You would be downloading a scam application.

Q: Do "Bian" domains belong to Binance?

No. Domains like bian.com, bian-exchange.com, and bianan.com do not belong to the Binance company.

Q: How do I report a "Bian" scam to Binance?

Send an email to report@binance.com, including:

  • The fake website URL
  • Screenshots
  • A brief description
  • How you discovered it was phishing

The Binance anti-fraud team will handle it.

Q: Will searching "Bian" mislead search engines for a long time?

Possibly. Search engines record your clicking habits, and might continue recommending fake sites next time you search for related content. Clearing your browser history + no longer clicking phishing links is the way to gradually fix this.

Q: Will the term "Bian" disappear in the future?

It won't disappear naturally. As long as the correct name isn't popularized, it will continue to be exploited by scammers. Every Binance user should remember that "币安" and "Binance" are the only correct spellings.

Q: Can I sue scammers using the name "Bian"?

It depends on the nature of the scam:

  • Simple counterfeiting: Binance can sue for "unfair competition"
  • Suspected fraud: Victims can report to the police
  • Suspected money laundering: Police intervention

For ordinary users losing a few thousand dollars, the probability of police opening a case is relatively low—which is why prevention is the only true solution.

Summary

"Bian" is a homophonic typo for Binance's Chinese name. Binance officially only uses the names "币安" and "Binance", and there is no official platform named "Bian". All "Bian official websites" and "Bian exchanges" are phishing or spoofed sites. Never use search engines to look up "Bian" or "Binance" for the official website—the top ad slots are always scams. Entering binance.com directly, saving a bookmark, or using links from our site are the only safe methods. If you see friends or family mention "Bian", correct them immediately to "Binance" to prevent them from falling for scams. Build muscle memory: "Bian" = Fake = Do not click or download.